Nezi Arbib is one of the leading hair designers in the world, dictating hair design fashion in the global arena.

For the past 20 years he has been maintaining the position of the leading demonstrator the head presenter for L'Oreal. Since 1979 Nezi Arbib has been promoting art conception and hair design in Israel, as well as developing an outlook based on hair care, hair design and the art of hair. He has been presenting a creative personal saying that leads and initiates trends within the field of fashion and grooming.

The concept of the Nezi Arbib Group is art and design as a part of a complete outlook that is tailored to personality and way of life.

Art that draws its inspiration from the ever-changing world of creation, as well as from a deep acquaintance with the changes and innovations taking place in the fashion capitals of the world. This is about a world of creativity and a personal expression, a meeting of elite fashion and daily life.

A frame for your face creates a frame for your reality, an opportunity for change.

Based on this outlook the co-operations with Israel's leading dance group 'Bat Sheva' and the high school of fashion 'kerastase' have taken place.

Nezi Arbib and the professional team of the brand present shows and seminars in front of thousands of hair designers and fashion professionals around the globe. These shows, which are held a number of times a year, are among the leading and most talked about shows in the world in the field of hair design.

The unique perception of service that was developed by Nezi Arbib is driven by our constant aspiration for excellent, cultivation of creativity personal expression.